Mobile Operator Publishing and Entertainment Platform

By 20th August 2008 No Comments
Barry Downes, Tom Pfeifer, Conor Ryan
Mobile Operator Publishing and Entertainment Platform
The Fourth International IEEE Conference on Mobile Business, ICMB 2005
IEEE Computer Society Press
180–186
Jul
2005
m-Commerce models and architecture, Mobile Entertainment, Mobile Portals, Web-based systems
There is a gap between mobile Operators and content Publishers, hindering established small and medium sized publishers to enter the mobile market despite its commercial potential. A Mobile Operator Publishing and Entertainment Platform enables the creation of a new category of mobile service called a mobile magazine. An m-Mag (mobile magazine) is a next generation mobile publishing service that is made available from a mobile operator’s portal, that is integrated with value added mobile data services and that uses the operator’s billing capabilities to charge consumers for access to the magazine. Using Parlay/OSA as an open approach, the m-Mag platform can integrate into an operator’s network using standardised APIs and is portable across different operator networks.
10.1109/ICMB.2005.66